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The Fleet Success Playbook

Chances are, you weren’t formally trained on how to lead a fleet. And no one gave you a roadmap to follow—until now. The Fleet Success Playbook is your guide to building a safe, reliable, and efficient fleet that provides exceptional service.

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Fleet Success Playbook 2024

Your Fleet Will Never Be the Same

The Fleet Success Playbook will forever change the way you see your fleet. Take it from Josh Turley, co-author of the book and CEO of RTA. As Josh says, “This book is about to ruin you—in a good way.” 

This book represents 90 years of combined learning from working with some of the top fleets in the world. It’s packed full of candid stories that illustrate common challenges, practical solutions, actionable tips, and real examples of how to run a successful fleet.

A Proven Framework

The Four Pillars of Fleet Success

You’ll learn about common challenges, practical solutions, actionable tips, and real examples using the Four Pillars to Fleet Success—a proven framework to measure your organization’s performance across four areas core to a healthy operation.

Stakeholder Satisfaction

Living up to the expectations of those who depend on the job you do—customers, community, and upper management.

Intentional
Culture

Purposely deciding the type of environment you want to foster across your fleet and taking ownership of shaping that identity.

Resource
Efficiency

Making the best use of your two most finite resources—time and money.

Risk
Management

Proactively identifying, assessing, and controlling the threats to your organization and stakeholders.

Meet the Authors

Josh Turley headshot
Josh Turley
CEO & Owner, RTA
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Steve Saltzgiver headshot
Steve Saltzgiver
Sr. Fleet Success Director, RTA
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Jeff Jenkins headshot
Jeff Jenkins
Fleet Expert
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Josh Turley
CEO & Owner, RTA

As RTA owner and CEO, Josh possesses a deep passion for leadership and culture. His experience building the right team and creating meaningful core values offers instrumental insights to help fleet leaders shape intentional cultures.

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Steve Saltzgiver
Sr. Fleet Success Director, RTA

Steve has built a legendary 50+-year career in the fleet industry. He’s led fleets in the government, waste management, and beverage industries. Steve is recognized in the Government Hall of Fame and received the Legendary Lifetime Achievement Award. 

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Jeff Jenkins
Fleet Expert

Jeff has worked in every fleet operational role—from dispatcher to CEO—over the last 20 years. He shares anecdotes, insights, and stories from his experiences in trucking fleets to help other fleet leaders run successful organizations.

The Fleet Success Playbook

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