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It Started By Saving UPS $100M

Ron Turley helped save UPS $100 million in operating costs. And that achievement serves as the basis for RTA's success today.

Our mission at RTA is clear—we help fleets succeed. That’s it. Whether it’s through our software, training, consulting, or overall fleet expertise, we're here to help you serve your community. As experienced fleet professionals who have been in your shoes, we've spent over 45 years helping thousands of fleet managers transform their fleets and find success.

Our History

45+ Years Helping Fleets Succeed

RTA grew out of one man’s lifelong career in fleet management. What started as ground-breaking innovation for one of the most well-known fleets in the world, became a system that fuels over a thousand fleets across North America.

  • 1961
  • 1973
  • 1978
  • 1979
  • 1982
  • 1990
  • 2017
  • 2022
  • 2023

Rooted in Fleet Maintenance

Ron Turley began his career as a driver at UPS, working his way up to become the Automotive and Building Maintenance Manager in the new Georgia District. While there, this became the best-performing district throughout the entire company. They had the fewest road calls and lowest costs of all UPS districts in the US.

Industry-Breaking Savings

Ron became responsible for all UPS vehicle maintenance in the US, Canada, and Germany—more than 48,000 in all. He helped UPS save $100 million in shop operating costs, allowing UPS mechanics to take care of nearly 80 percent more vehicles per man-hour than they did previously.

Sharing Industry Knowledge

Ron left UPS. Shortly after, he published Managing Fleet Maintenance, followed by three other books: Time Management, Preventive Maintenance Inspections, and Operations and Safety. The reporting and cost-saving measures described in his books formed the backbone of what RTA would become.

The First Edition of RTA

Ron hired two programmers to turn the reports from his books into a software program that would empower shop users everywhere. With his wife Dixie, Ron founded the business as Ron Turley Associates and developed the first edition of the RTA Fleet Management Software system.

A Second Generation of Leadership

Ron’s son Larry joined the company while studying computer science engineering at Arizona State University. That same year, RTA secured its first commercial customer, Lehigh University. A few years later, Larry purchased the software business from his father so Ron could focus on his fleet consulting practice.

Our Inaugural Users' Conference

RTA held its first Annual Users’ Conference in Cincinnati, OH. The company continues hosting this conference today, bringing together hundreds of attendees every year. By 2011, RTA had about 25 employees and was noted as one of the top three fleet management software programs in use by government fleets.

The Third Generation Takes the Wheel

Josh Turley and his wife, Anjuli, purchased the company from his father and began to instill a new company culture that would serve as the foundation for the future. The core values—Humble, Hungry, and Smart—drive decision-making and ultimately ensure that customers receive the best support in the industry.

Great Place to Work

RTA earned the Great Place to Work Certification. This reflects an intentional culture where people are selfless and believe that no job is beneath them. They take initiative and are driven by more. And they’re emotionally intelligent and speak the kind truth.

RTA Introduces Fleet360

We launched RTA Fleet360, a web-based version of our successful desktop software. The new system is built on industry best practices with real-time, actionable data and scorecards to help fleet managers focus attention quickly where it’s needed most. Compared to other FMIS systems, Fleet360 is built by fleet experts, making it more intuitive, easier to implement, and technician-friendly.

Meet Our Leadership Team

Josh Turley

Chief Executive Officer & Owner

Anjuli Turley

Owner

James Charles

VP of Customer Success

Jacob Turley

Director of Engineering

Kevin Burdick

VP of Sales

Marc Canton

Head of Product & Fleet Advisory Services

Lisa Baka

Controller

Ryan Driscoll

VP of Marketing
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Josh Turley
Chief Executive Officer & Owner

A third-generation owner, Josh purchased RTA in 2017 after becoming CEO in 2015. But his roots with RTA go back much farther.

Josh grew up around RTA, watching his grandfather and father lead the company before his tenure, and officially started his RTA career in 2004. Josh works alongside his team to carry out RTA’s goal to have a positive impact on the lives they touch. His mission for RTA is to provide clients with the tools they need to save time and money in their operations.

Outside of RTA, Josh enjoys the outdoors, spy thriller novels, and studying history.

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Anjuli Turley
Owner

Anjuli purchased RTA in 2017 with her husband, Josh. She serves on the company’s board of directors and assists with key RTA events. Anjuli and Josh live in Arizona with their eight children.

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James Charles
VP of Customer Success

James joined RTA in 2021 as VP of Engineering. He is responsible for the customer experience including our support, success, and implementation teams.

James’ background includes 12 years in Quick Lube Management before going to the University of Washington for his Computer Science degree. Since then, James has built software and led teams in the Defense, Hospitality, and Telecommunication industries.

Outside of work James likes to mountain bike, hike, and ride motorcycles.

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Jacob Turley
Director of Engineering

Jacob started his RTA career back in high school when he worked in customer support.  After watching his father, Larry, and his brother, Josh, lead RTA and make it a great place to work, he decided he had to become an integral part of the RTA family.

Jacob loves leading and building teams to become the best version of themselves.  He enjoys working with fleet leaders and helping them solve their everyday problems and being a positive influence in their lives.  

Outside of work, Jacob enjoys spending time with his family, and playing soccer with his wife.

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Kevin Burdick
VP of Sales

Kevin Burdick, a 1998 Brigham Young University Graduate, has spent over 25 years in technology and SaaS sales leadership across several industries: including HealthTech, PropTech, and now FleetTech.  

Some of Kevin’s previous roles include: VP of Sales for Chime Technologies, National Sales Director for AdvancedMD, and Director of Inside Sales for WebPT.

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Marc Canton
Head of Product & Fleet Advisory Services

Marc has more than two decades of experience with university transportation, logistics, and government fleet management, and spent several years working as the Transportation Director and Fleet Manager at Fordham University. 

He currently heads up product design at RTA, building the FMIS of the future.

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Lisa Baka
Controller

Lisa joined RTA in 2023 and leads the Finance, Accounting, and HR team.  Lisa holds an MBA in Finance from Concordia University – Wisconsin. She has over 20 years of experience helping small businesses organize, optimize, and grow profitably in the software, manufacturing, and non-profit industries.

Outside of work, Lisa likes to travel with her husband and three sons.    

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Ryan Driscoll
VP of Marketing

Ryan Driscoll has over 15 years of SaaS marketing leadership experience and is a veteran in the fleet management technology space.

Ryan was marketer #1 and employee #11 at GPS Insight, where he built the team and supported their growth over 13 years through two acquisitions and two private equity investments, culminating in a successful exit in 2021.

Ryan also served as Marketing Advisor at Fieldwire, a construction management software business, which was acquired by Hilti in 2022.

Most recently, Ryan served as Chief Marketing Officer at IntelliShift, where he elevated their brand awareness and go-to-market strategy to propel them to the next stage of growth.

RTA by the Numbers

Leading America's Fleets to Success

RTA helps fleet managers improve shop operations, eliminate inefficiencies, and save money with robust, easy-to-use software built by fleet experts. 

45 +

Serving fleets for 45+ years

1200 +

Powering 1,200+ fleets

15 K

Trusted by 15,000+ fleet pros

4.8

CSAT score of 4.8 out of 5.0

The Fleet Success Playbook

We Wrote the Book on Fleet Success (Literally)

Most fleet management professionals weren’t formally trained on how to lead a fleet. And they never had a roadmap to follow—until now. The Fleet Success Playbook is your guide to building a safe, reliable, and efficient fleet that can provide exceptional service.

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FEATURED PARTNERS

Building Solutions with Industry Leaders

RTA is built on relationships. From industry alliances to top solutions providers. We develop partnerships with companies that share our commitment to helping fleets succeed.

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