In this episode of the Fleet Success Show, RTA Fleet CEO Josh Turley flips the script and joins VP of Fleet Strategy Marc Canton as a guest. The conversation digs into one of the most pressing topics facing fleet leaders today: artificial intelligence. Josh shares how he thinks about AI adoption as a CEO, why most people are using the wrong tools, and how the rapid pace of model improvements means that a bad experience from a year ago is no longer a valid reason to stay on the sidelines.
The episode covers the arms race happening between major AI companies, the difference between using AI as a search engine versus a true work partner, and why fleet managers who refuse to engage are putting themselves at real risk. Josh breaks down practical advice for three distinct groups: those who haven't started yet, those who are dabbling, and power users ready to go deeper. He also shares how he personally uses AI to build custom learning curricula, run his company with better context, and collaborate on projects in ways that were impossible even a year ago.
This is a grounded, no-hype conversation about what AI actually looks like in practice for fleet professionals, and what every fleet leader should do about it right now.
Josh Turley — CEO, RTA: The Fleet Success Company
Josh Turley is the CEO of RTA: The Fleet Success Company. His passion is helping people work ON their fleets, rather than IN them. He is a little crazy about company culture and believes it is the most important thing a company can get right if they want to experience clarity, confidence, and peace of mind instead of chaos and stress. That belief is at the core of what drives the work at RTA, which currently helps nearly 700 public fleets succeed. Josh is the co-author of The Fleet Success Playbook, the host of The Fleet Success Show, and a frequent speaker at fleet events nationwide.
Marc Canton — VP of Fleet Strategy, RTA Fleet
Marc Canton brings more than 20 years of experience in university transportation, logistics, and government fleet management and consulting. He currently leads fleet strategy at RTA, where he is building the FMIS of the future. Marc takes a data-driven approach to optimizing fleet operations with a focus on high availability and efficiency, and is committed to advancing the industry through education and collaboration.
Looking to take the first step in your fleet career journey? Start by requesting your free copy of The Fleet Success Playbook. Written by fleet professionals for fleet professionals, the Playbook breaks down the four key pillars of fleet success, and gives you the tools you need to build a truly great fleet.
Request your free (yes, really, free!) copy here.
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